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Friday, 1 February 2013

Evaluation of 'True Disguise'-Question 3:

What kind of media institution would distribute your media product and why?

I think that Universal Pictures would distribute my film because they are vertically integrated; this means that they will be able to produce and distribute the film without there being high cost. They would also be appropriate because they have a wide target audience which would help our film become popular quicker. Universal Pictures have distributed Romantic Comedies before, for example Bridget Jone’s Diary, this is a tent pole film, as it made $10.8 million within its first week of opening, which allowed Universal Pictures to release Bridget Jone’s Diary: Edge of Reason later on This is because the first was such a hit. Guaranteeing our film global success.

Another Distributor I would choose MGM or Metro-Goldwyn-Mayer, this is because they also have experience with distributing Romantic Comedies’ too. For example, ‘When Harry Met Sally’, a well known film among adults and young adults around the world.

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