Final Film

Coursework Closing Statement...

Now that my coursework is complete, I feel that I have learnt a great deal of information throughout my time as a media student from the Preliminary Task to now. Although, learning how to operate new technologies has been challenging, I definitely believe that it has been a rewarding experience. Initially, I did find it hard to take in and learn new information, but this is due to not taking media for a GCSE, so I thought I was a little bit behind. I think I've gained a bit of confidence from taking expensive equipment up to London with my group, and back which was a huge responsibility that I was happy to be a part of.

Production Name...

As a group we decided to change our Production Name to R.I.F.T Productions, as it sounds more professional and features all of the groups names in it.

Evaluation of 'True Disguise'-Question 7:

Looking back to your preliminary task, what do you feel that you have learnt in the progression from it to the full product?

Question 7 PrelimTask

Evaluation of 'True Disguise'-Question 6:

What have you learnt about the technologies from the process of constructing the product?

Evaluation of 'True Disguise'-Question 5

How did you attract/address your audience?

 

 

Another way I would market my film is by showing trailers in cinemas and on TV at certain times of the day to make sure the target audience see it; teenagers from 4:00pm-10:00pm to make sure they continuously see it from after they finish school to a little after the average bedtime. For the young adults, trailers would be shown after watershed – (9:00pm-5:30pm), because some could work later than others. One more tactic to draw in the audience is by using big brands like Body Shop to give out free tasters or something that could of been used in the film or like for BJD using Virgin Atlantic’s “Does this '2 for 1’ Offer To London Make Our Butt Look Big?” to pull in the older audience.

Evaluation of 'True Disguise'-Question 4

How does your media product represent particular social groups?

Evaluation of 'True Disguise'-Question 3:

What kind of media institution would distribute your media product and why?

I think that Universal Pictures would distribute my film because they are vertically integrated; this means that they will be able to produce and distribute the film without there being high cost. They would also be appropriate because they have a wide target audience which would help our film become popular quicker. Universal Pictures have distributed Romantic Comedies before, for example Bridget Jone’s Diary, this is a tent pole film, as it made $10.8 million within its first week of opening, which allowed Universal Pictures to release Bridget Jone’s Diary: Edge of Reason later on This is because the first was such a hit. Guaranteeing our film global success.

Another Distributor I would choose MGM or Metro-Goldwyn-Mayer, this is because they also have experience with distributing Romantic Comedies’ too. For example, ‘When Harry Met Sally’, a well known film among adults and young adults around the world.

Evaluation of 'True Disguise'-Question 2:

How does your media product represent particular social group?
 

As a group, we chose to have a female play the main character in the romantic comedy, rather than the male. This makes the audience recognise the type of film and genre.

We chose Keshia to be our main character in the opening sequence because she was a previous GCSE Drama student, and is currently doing A Level Drama. This made it easier for us to ask her to convey emotion through to the audience because there wasn’t any dialogue used, although hard, she did complete the task to the best of her ability.  We used Keshia to play the protagonist character in our opening, because she's not a generic ‘romcom’ female protagonist, i.e. blonde, tall etc. By using a female character, we are targeting other females who may possibly relate to the character or have been in the same situation. Although Keshia’s character is a 34 year old, she is obviously younger. This will attract teenagers who will watch it because they see a character that appears to look like them. 34 year old women will probably be drawn to the opening sequence because it’s relatable and easy to follow. The character is of British/Caribbean descent, rather than White/American or White/British. This could be seen as a countertype, because you don’t see a lot of Black/British females in mainstream movies. Another countertype would be appearance. Most female protagonists usually believe they are ugly, when they are really beautiful. The character we’ve created is complicated and not as attractive as a generic romcom female and the progression she makes to become a beautiful woman is both physical and mental.

The star that Keshia is supposed to represent,would be Bridget Jones. She is one of the most recognised female characters in a romcom, single, stressed and educated. Although, Bridget Jones and Keshia are different in appearance they still act the same way. By getting Keshia to act out a Bridget Jones stereotype, this will hopefully attract fans of the BJD movies.

Selby and Cowdery- 1995

I believe that our film will attract these psychological people:

·         Egoists-“those who seek pleasure”

·         Puritans- “those who wish to feel virtuous”

·         Drifters-“those who are not sure what they want”

The fact that we've filmed in London will attract a British audience. The audience will be able to relate to the places we've filmed on/near. For example the London Eye, Big Ben etc. However, this could attract tourists as well who will possibly want to know or see more about London. Creating global amplification for our film, as it will be viewed by different ethnicitys, who will then use 'word of mouth' to spread their opinions and hopefully get other people to watch it. On top of that, we've edited the footage to show the mise-en-scene surrounding the character, this allows the audience to feel comftable with the opening because it is set where they live. Also, by showing scenery, we have enhancd the verismilitude of the scenes.
 

Evaluation of 'True Disguise'-Question 1:

 

Evaluation:Brief

Representation Essay...

The location of the opening title sequence is going to be set in London, outside Burlington Arcade.
The mise-en-scene of London will connote a romantic comedy through the use of props; there will be Christmas decorations and lights will suggest to the target audience that it's set near the Christmas holiday's. There may be snow as well as ice that could imply danger but safely used, will help the actor to fulfil her chosen role, i.e stereotypically clumsy. The lighting, depending on what time the sequence is filmed could be dark or light, but because of the chosen genre: romantic comedy it will most likely be in the day which will give the film a light-hearted feel as opposed to an evil one. The costume of the main character, will be 'white collar' attire. She's a business woman who is hardly seen, like a mystery philanthropist in the workplace or the CEO. To the audience this will portray the character as a ruthless woman but also shy as she doesn't let herself be seen face to face, only telephone.
Evelyn, is the name of the protagonist , she is a counter type in a romantic comedy. She isn't blond, beautiful, funny and bubbly, she is the opposite. She hides herself away from her work because of this. She wears kooky glasses, thick and 'nerd-like'. This implies to the audience that she is not the usual choice for a romantic comedy and could connote mystery, as to whether she finds love in the end. In the sequence, to keep the audience 'in the loop', there could be the use of verbal/symbolic codes that suggest to the reader that it's part of a romcom. For example at 0:00:00-0:00:10, there could be a soundtrack that is in unison with just her feet walking and then pan up but stops below the waist.
The Enigma codes of the movie will range from ' Who is the woman?' to ' Where is it set?' During the sequence the audience could be interested in where she works, if she has a partner and what she looks like. Using the Vladimir Propp theory, there is only the characters that match with the theory. Evelyn could be seen as the Princess, Jeff as the Hero and Evelyn's friends as the Donors. Using Todorov's theory these types of characters would fuel the Equilibrium, Disequilibrium and New Equilibrium:
Equilibrium-Evelyns happy with hiding herself until she decides to get plastic surgery. Until she meets a man who has also had plastic surgery.
Disequilibrium-They discover that they are the people they want to be, the life's not for them etc etc.
New Equilibrium- They decide to reverse the plastic surgery and live together as an ugly couple (again counter typing a generic version of a romantic comedy.


For this essay i scored 8/20, which is level 2.
Feedback:
There is a basic understanding of the representations of my characters. In order to push towards a level 3 you need to be able to talk about specific elements of mise-en-scene and technical/verbal/symbolic codes and conventions.
T- Ensure you include media language regularly.
T- Develop  your analysis by extending your points. Consider how it effects an audience, WHY you have constructed that representation.
T- Consider wider representational issues ( race, gender, age, nationality etc)